atl | GA
art direction + DESIGN
CONSCIOUS
collaborative, creative.
Building the visual direction & brand voice for a sustainable-focused retail brand for the past 10 years.
What people are saying
Building the visual direction & brand voice for a sustainable-focused retail brand for the past 10 years.
What people are saying
“I had the opportunity to work with Heather whilst I was the President of Alternative Apparel. Heather is a creative visionary and has a sophisticated sense of aesthetics and a leading taste level. However, what makes her stand above the rest is that she was able to parlay these skills into commercially viable assets and creative direction for the brand. Heather is an incredible collaborator and communicator making her a pleasure to work with and a strong cross-functional partner.”
— Erik Joule,
Former President/CMO, Alternative
"I've worked with Heather for the past 4 years on various campaigns, each one bigger and better than the previous. Her vision and aesthetic make it easy for me to produce quality photos time after time and deliver a final result that exceeds expectations. I'm always excited when we get to work together"
— Tim Black, Photographer
“It has always been a pleasure to work on Heather’s projects. Her vision is always forward-thinking, timeless, and inspiring. When I was looking for someone to help me with designing packaging for my own brand, Heather stepped in and took the vision I had and expanded it in ways that I never could have imagined. She helped push my brand into the creative direction I had always dreamed of but didn’t know how to execute on.”
— Katie Eidecker,
Eidecker Studio Founder
HMU Artist
Heather has a unique ability to select, motivate, & inspire teams to create elevated imagery even in the most limiting of environments. Her years of experience are felt on set through the ease & clarity of her direction & the trust she places on the team to accomplish the work at hand. The process of working with her is always smooth, collaborative, and inspiring resulting in stunning, honest visuals.
— MC Russell, Photographer
“Heather and I worked very closely during my time as Director of DTC for Alternative Apparel (Hanes). She is a true partner in every sense. Her approach is collaborative but without compromising aesthetics. Heather understands how to balance artistic vision with logistical needs and her work is consistently compelling and performative.”
— Estela Brill,
Former Dir. of eComm, Alternative